The Italian car brand Lamborghini has been synonymous with luxury, exclusivity and sheer power for six decades. With its unrivalled focus on innovation, technology and pioneering design, Lamborghini has produced some of the most iconic sports cars of all time. As the company celebrates its diamond jubilee, it is clear that its passion for excellence is still alive and well.
A year full of events
From picturesque Sant’Agata Bolognese in Italy to far-flung places like Japan, the UK, China and the USA. Lamborghini is organising a series of events this year to mark its 60th anniversary. These events embody Lamborghini’s commitment to its customers, fans and the global community. It shows that Lamborghini is not just a car brand, but also a lifestyle and cultural phenomenon that inspires people around the world.
Lamborghini in action
The festivities began on 19 January with the reopening of the renovated Lamborghini Museum in Sant’Agata Bolognese. Another highlight was the Lamborghini Day Japan, held on 23 February in Suzuka. Hundreds of enthusiasts and owners gathered at one of the most important markets for Lamborghini, where they had the chance to admire the latest models up close and share the brand’s passion. In the UK, the birthplace of car enthusiasts, Lamborghini Day UK took place on 29 April at the world-famous Silverstone circuit. Here, fans and Lamborghini owners had the unique opportunity to see some of the world’s most coveted supercars in action.
